Use colors that stand out against the website background to draw attention.
If using GIF, keep animation simple to avoid distracting the user from the message. Provide a list of best ad networks for this format? Discuss ad copy strategies to improve CTR? Google Display Ad Size Guide & Free Templates - Figma
Ideal for brand awareness, promotions, and driving click-through rates (CTR). 2. Design Best Practices
Test different colors, CTAs, and images to see which version produces the best CTR.