: Bilton selected three "normal" people in Los Angeles—Dominique, Chris, and Wylie—and attempted to turn them into famous influencers.
: Reviews how the film "spotlights the darker side" of how influencers are made. Fake Famous
: The film exposes the "smoke and mirrors" of the industry, including buying bot followers, faking luxury lifestyles (e.g., using a toilet seat to mimic an airplane window), and staging elaborate photo shoots at mundane locations. : Bilton selected three "normal" people in Los