The music video for Lee Brice’s is more than a simple party anthem; it serves as a visual and lyrical tribute to the resilience and pride of the American working class . Released in November 2014 and directed by Ryan Smith, the video artfully depicts the grueling "daily grind" of blue-collar life, transforming a title that might suggest revelry into a celebration of communal strength and earned relaxation. The Toil of the "Drinking Class"
: Much of the video takes place in relatable local hubs like pool halls, bowling alleys, and outdoor bonfires.
: It opens with a "dark dawn" that mirrors the song's mellow start, showing workers readying themselves for the day with coffee and cigarettes. Lee Brice - Drinking Class (Official Music Video)
The video’s narrative arc follows a diverse group of laborers—including truckers, construction workers, welders, and waitresses—from the early, dark hours of dawn through a long day of work.
: As Brice sings about being "up when the rooster crows" and "clocking in when the whistle blows," the visuals emphasize the repetitive, physically demanding nature of their jobs. The music video for Lee Brice’s is more
: Brice himself appears throughout the video, often in a backwards ball cap, singing with an impassioned, slightly melancholy delivery that critics suggest adds depth to the song's message of adult resilience.
Reviewers from Rolling Stone and Taste of Country have noted that the video avoids "Solo cups-in-the-air" clichés. Instead, it balances the "misery" of backbreaking labor with the genuine joy found in simple pleasures. : It opens with a "dark dawn" that
: The video effectively moves from the solitary drudgery of the workday to the loud, rowdy, and empowering atmosphere of the night, where whiskey and beer serve as symbols of earned freedom.