Like many Imperia productions, the track is designed for clubs, featuring a heavy bassline and catchy, repetitive hooks [3, 4]. Music Video & Visuals
The visual presentation helped solidify Maya Berović's image as a trendsetter in the Balkan music scene during the late 2010s [5]. Legacy & Success Maya Berovi feat. Jala Brat - V.I.P.
is a high-energy pop-folk and trap-influenced track released in 2018 by Bosnian-Serbian singer Maya Berović featuring rapper and producer Jala Brat . It served as one of the lead singles for her hugely successful seventh studio album, 7 . Quick Facts Release Date: July 8, 2018 [1, 2] Album: 7 [2] Genre: Modern Pop-Folk / Balkan Trap [3] Like many Imperia productions, the track is designed
The song blends traditional Balkan melodies with contemporary reggaeton and hip-hop beats [3]. Lyrically, "V.I.P." focuses on themes of: It served as one of the lead singles
The music video was directed by and quickly became a viral hit, amassing tens of millions of views shortly after its release [1].
It features high-fashion outfits, neon lighting, and cinematic shots that emphasize the "VIP" theme [1].
"V.I.P." is considered one of the defining hits of the "Imperia era" in Balkan music, where trap-folk dominated the charts [4, 5]. It remains a staple in regional clubs and a highlight of Maya’s live performances [2].