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See the PMC study on digital footprints and recruitment , which experimentally tests how managers evaluate social media content alongside résumés.

Review the paper on the impact of social media platforms on student career development , which quantifies the influence of TikTok, YouTube, and Facebook. OnlyFans (6).mp4

Approximately 70% of employers use social media to research job seekers. See the PMC study on digital footprints and

Studies show that viewing others' positive career posts can lead to "career frustration" through upward social comparison, though this is often mitigated by genuine social interaction. Key Recommended Papers & Sources which quantifies the influence of TikTok