: Toward the climax, the music video portrays her on a quest to "annihilate the love that destroyed her," transitioning from the pristine temple to a "vast desert wasteland" to reflect emotional desolation. Visual Aesthetics and Production
The primary visual framework for "INVU" is heavily inspired by , specifically the goddess Artemis .
The production is widely praised for its "ethereal" and "futuristic" ambiance, often compared to the aesthetic of Western artists like .
Released on February 14, 2022, the music video for "INVU" stands as a landmark visual achievement in her career, marking a transition into what critics describe as a more mature and "intriguing" artistic era. Directed by Samson of High Quality Fish , the video serves as a "celestial"-themed visual accompaniment to a house-based pop-dance track that explores the grueling imbalance of one-sided love . Mythological Symbolism and Themes
: Taeyeon described the central character as one who is "hurt by love but nonetheless gives it all". The lyrics "I-N-V-U" (I envy you) highlight the protagonist's exhaustion as they "abandon themselves" while the other person continues to "shine".
