The project was the brainchild of American-born teacher Jo Bogaert , who moved to Belgium and sought to fuse American hip-hop with European "new beat" dance floor sensibilities.

It reached #2 on the US Billboard Hot 100 and topped charts in Belgium, Spain, Finland, and Iceland. It was later certified triple platinum. The Lip-Sync Controversy

The powerful rapping and singing were performed by Ya Kid K (Manuela Kamosi), who also wrote the lyrics.

After the song became a global smash and Felly's inability to sing live became apparent during US TV appearances, the album was repackaged to feature Ya Kid K as the true vocalist. Enduring Legacy Technotronic - Pump Up The Jam (Official Music Video)