: People living in areas with private wells or inadequate public infrastructure may rely on bottled water as a necessary alternative. The "Who" and "Where"
Individuals who purchase bottled water range from to rock stars and movie stars . While diverse, most buyers are motivated by several key factors: Why People Buy Bottled Water who buys bottled water
: While a bottle can cost over $1.45, municipal tap water typically costs roughly one cent per gallon . Many critics argue that unless you live in an area with unsafe tap water, buying bottled water is an unnecessary expense. Bottled Water Is Not What You Think - Food Babe : People living in areas with private wells
: Approximately one in five households in some urban areas choose bottled water over tap. Additionally, businesses often stock it as an employee "perk" or for office guests. Many critics argue that unless you live in
: Travelers often buy bottled water in new locations where they are unsure of the local water quality or safety standards.
: At fairs or concerts, bottled water is a staple, with standard sizes (16.9 oz) often priced as high as $3.00.
: A staggering 91% of sales occur at gas stations and convenience stores, highlighting that many buy it simply because it is available and cold when they are on the go.